The deep-neck incubator "catch up" lighting "golden egg" to break the shell

The decoration of the “Mingming Commune” in Henglan Town is nearing completion and is expected to open in mid-June. Founder Shi Yongjun will create a vertical incubator focused on photoelectric lighting. Last year, a voice-activated "music lamp" in the popular lighting market made him taste the sweetness of the resources between the two places. As the founder of Shenzhen Mingming Commune Creative Communication Co., Ltd., he set up an incubator in Zhongshan to graft the technical advantages of R&D and design of Shenzhen incubator to Zhongshan, which is at the forefront of lighting manufacturing and sales.

Integrating resources, a smart music light is on fire

Shi Yongjun took advantage of the situation last year. In Shenzhen, which is the hottest of “mass entrepreneurship and innovation”, it set up a 1,000-square-meter business incubator. Most of the incubation teams that are stationed are engaged in the development and application of intelligent software and hardware. Soon he realized that there was software development in the light, and there was no application market. He had many years of work experience in NVC, and he thought of the Zhongshan lighting industry. In May of last year, he went to the horizontal bar where the rent was more favorable and adjacent to the sales frontier. He only rented an old factory of 12,000 square meters in October.

In the renovation process of the new park, Shi Yongjun is already doing the integration of resources between the two places. He told reporters that a voice-activated smart light that was sold in the lighting market last year was that they had cooperated with lighting companies to complete production and sales after a company team in Shenzhen incubator developed. "At the beginning, no one plagiarized. This lamp can sell more than 200 yuan per ounce, and can sell millions of baht in one month. Later, more and more people imitate, falling to 40 yuan per baht." Shi Yongjun analyzed, if the single The company that does smart home research and development in Shenzhen can't do this because they can't find the market's exports. Only Zhongshan, the birthplace of the lighting industry chain, Shenzhen's technology and Zhongshan's manufacturing capabilities and sales market resources. They are integrated to exert a strong complementary effect.

Open the new channel of technology and market docking

In the past one or two years, under the favorable news of the Shenzhen-Shenzhen channel, Shenzhen Zhongshan has also begun to accelerate industrial docking, in which the docking of the incubator and the incubator began to test the water.

In Shi Yongjun's view, there are more than 5,000 lighting manufacturers in Guanghenglan Town. The ancient town is also a trading place for lighting and commerce. The lighting industry here has accounted for 70% of the global market share. The manufacturing advantage is obvious, and he established This professional vertical incubator is to further open up both technology and market. Shi Yongjun analyzed that Shenzhen has creativity and technology, but for entrepreneurs, it is unlikely that the cost of building a factory in Shenzhen or renting a large-scale site for production is too high. However, with the creativity and scientific and technological achievements hatched by the Shenzhen incubator, and the advantages of the manufacturing and market scale of the Zhongshan cluster industry grafted by means of technology output, the two sides are prone to “sparks” and achieve “fission”.

At present, there are about 30 incubators in Zhongshan. In addition to the cooperation of the incubator alliance, the Zhongshan Incubator has also strengthened interaction with incubator organizations outside Zhongshan. Yu Jing, a member of the High-tech Section of the Municipal Science and Technology Bureau, said in an interview with reporters that in order to increase exchanges between incubators, the city's science and technology department will also vigorously promote incubators to participate in roadshows, attracting more quality projects at home and abroad. . According to him, in addition to the “Mingming Commune” of the horizontal bar, there is also the incubator of Tanzhou docking with Zhuhai. In addition to the docking with Shenzhen, the national biomedical incubator located in the health base of the Torch Zone has also strengthened its connection with Beijing and even Europe and the United States. .

Yu Jing believes that if a single technology is to find a project, it is not only costly and unsatisfactory for the technical team, but it is connected with the incubator through the incubator, which is like building a “supermarket” of technology and market. Strong, not only saves all kinds of costs, but also can achieve "one-to-many", "many-to-one" communication, and build a new channel of "technology-market".

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