LED mini luminous word application trend

LED mini luminous word is a high-grade luminous word identification product. Its composition is made of imported polymer materials. The light source is LED. The whole product is beautiful, simple and luxurious. It has good luminous effect and can bring people with The feeling of coming to the United States. The LED mini-lighting word is unique in craftsmanship. It has different effects through the side plus back, or the front side plus the back side. The light is even, the light is soft and not glare, the feeling is comfortable but the brightness is used to create the brand effect. What is the market's reaction to the excellent logo technology products that are rare on the market?

In 2014, the general public knew that it was the first year of LED explosion. Many products were labeled with energy conservation and environmental protection. Therefore, the concept of environmental protection and energy conservation was gradually recognized by everyone, and began to catch up. Guangzhou International held in March this year. At the advertising exhibition, people who have seen it at the exhibition will have deep feelings. No matter what product or positioning, basically, the LED light source can not be separated from the LED light source. It is obvious that the LED light source is important in the logo of the luminous word. Together with the unique craftsmanship of mini-lighting words, this product has been very popular at the exhibition, attracting many domestic and foreign merchants to vote for cooperation intentions.

Some people in the industry believe that "the reason why the mini-lighting word can be hot in 2014 is mainly two reasons. First, the price is not much different from the resin-emitting word, and it has begun to take the people-friendly route. Accepted; secondly, many high-end merchants have adopted the luminous word logo of this technology. The cases on the market are full of other merchants, and they can be combined with the brand image when they see such a bright logo. The feeling of giving people suddenly becomes "high on"."

In the market, corporate businesses are so attached to this, this new product is not a fire, but want to have the largest share of the market has yet to expand. It is understood that the current mini-light word is fire, but because the cost is slightly higher than other similar luminous characters, the price can not be controlled to the same as other products, the market penetration is not high, the person in charge of Shenzhen Magic Bird Advertising Company believes From the current development process of the market and the degree of business cognition, their understanding of the mini-light word has cognitive ambiguity, and the process and characteristics of the LED mini-light word are not well understood, especially in the second- and third-tier cities.

LED mini-lighting words are still fresh in second- and third-tier cities, but they are already very common products in first-tier cities. However, the market application of LED mini-light-emitting products will still be in a small range, and a large-scale nationalized industry has not yet been formed, and the field of export has yet to be developed.

Since the mini-lighting words are mainly applied to medium and high-end commercial places, replacing the current flat-emitting letters, resin letters and other products on the market, domestic luminous word manufacturers are making transformation adjustments. With a brand new product to open up the market, according to statistics, in 2010 China's annual LED luminous word market sales increased by more than 1.6 billion. The annual export volume is 12%, and the production enterprises are mainly concentrated in Guangdong, Shanghai, Beijing and other regions, and the industrial agglomeration effect is large.

Up to now, the development of LED mini-light word has great advantages in cost-effectiveness. The domestic investment in packaging and mechanical equipment and labor in the production of mini-light words is still in its infancy, and it is necessary to apply the product to a large-scale Market share, the improvement of a strong manufacturing system, the investment of capital equipment, the continuous upgrading of technology, and the control of product quality will directly affect the development of the future of mini-light words, in order to have a larger share of the market in the future. The market will continue to improve its products to make it more competitive.