The impact of the Internet makes the refrigerator return to nature

With the rapid development of industrialization and urbanization, refrigerators have evolved from luxury goods to the most common household items. It is because every family has it and everyone uses it. People have long lost the strong desire to “select or replace” the refrigerator. So how will the refrigerator go in the future? This is also a challenge to the development of the refrigerator industry.

The impact of the Internet has brought new growth points to the development of the home appliance industry. At present, many companies are positioning the development of refrigerators in smart refrigerators. However, simple intelligence not only fails to solve the pain points of consumers, but also adds a bit of superfluity.

Therefore, redefining the kitchen life and allowing consumers to return to the essence of the refrigerator is what Samsung, Haier and other top domestic refrigerator manufacturers have been trying hard to do. The writer has recently watched the show of China's first owner celebrity cooking reality show "Dating the president of private kitchen" program, very touching. In the “Mystery Fridge” session of “Dating President Private Kitchen”, the ingredients of the Samsung “Family Feast” refrigerator prepared for the President's guests were durian and corn. The heavy durian is placed in the refrigerator. I believe that most people can't imagine the taste in the refrigerator. Thanks to the dual-compressor cooling mode and the net sterilizing function, the “Doom Feast” can easily control the storage of heavy-flavored ingredients. Demand can actually keep the air in the refrigerator fresh for a long time. This has caused people to think about the future development of the refrigerator.

It is not difficult to find out the development history of “refrigerator”. The original power of “refrigerator” is the constant pursuit and longing for human life quality. From the “Ice Kam” in the Warring States period to the “artifact” of the Imperial Palace’s aristocrats during the Ming dynasty to the household appliances that are “common to the homes of ordinary people”, the evolution of “refrigerators” has been passed out without exception. The constant pursuit of quality of life.

To accomplish the same thing, some people choose to pass through, and some choose perfection and perfection. As a leader in high-end refrigerators, it is continuously breaking through its large capacity, internal and external design, and temperature control performance. Like the "Pedestrian Feast" series of refrigerators, innovative "product" designs not only have a large capacity of up to 611L, but also have The “broadband changing greenhouse” controlled by the heart, customized “refrigerated” and “frozen” storage space according to demand, these technological innovations are rewriting the development history of the refrigerator.

It can be seen that the breakthrough innovation of the refrigerator comes from insights into the needs of consumers. It combines high-end design, large capacity, ultimate preservation technology, and excellent energy efficiency, rather than simple intelligence. Whether it is for the president of the show, the star chef of the hotel or the home kitchen, the change of the refrigerator is just a way of pursuing the quality of life.