The new version of Apple TV has two versions, the 32GB version is priced at $149 and the 64GB is priced at $199. The United States is expected to be sold at the end of October, but the official website of China has not yet launched the Apple TV section and is expected to be a long time away from the market.
Cook said that this is a golden age of television. But the television experience has been stagnant, and innovation is a big step forward in the mobile field. He believes that the future of television is in use.
The new version of the Apple TV adapts to the iOS-based living room operating system tvOS and UI interface, the main card icon, using a new white background.
In terms of hardware, the new Apple TV is equipped with a 64-bit A8 chip, Bluetooth 4.0, 802.11ac Wi-Fi MIMO, infrared receiver, rear power connector, HDMI interface and Ethernet port.
The remote control supports Bluetooth 4.0, with volume control keys, built-in accelerator and gyroscope, and the single charge life can reach 3 months.
In terms of interactions, the new Apple TV supports Siri voice manipulation, which enables content search across applications, as well as manipulation via the touch version of the remote control that comes with it.
Apple said that games like "Galaxy on Fire" and Disney's new "Star Wars" style game "Disney Infinity" will land on Apple TV. In addition, real estate websites with market popularity, such as AirBnB and Zillow, are also developing their own applications. They will also land on Apple TV so that users can use related services through a larger screen.
Apple said that the company has redesigned the iTune store and will introduce the new music streaming service Apple Music into Apple TV. Apple's many content-based applications will usher in a new look, including HBO, Netflix, and Hulu.
Developers from Australian developer Hipster Whale showed how their popular casual game "Crossy Road" will work on Apple TV - allowing users to play with multiple players Games. The online shopping site Gilt also shows how users shop through the site at home. In addition, the application of Major League Baseball in the United States will also allow viewers to watch two games at the same time, and better understand relevant detailed data and team information.
In addition, Apple also updated Apple TV's interface style and launched a more modern operating system focused on content. The user interface of the old operating system is awkward. Users need to scroll through the main screen to select streaming services, and users can only select one service at a time. Therefore, searching a large number of streaming services is very difficult. Today, viewers will be able to search for content such as online TV shows and movies, and when viewing such content, they can also gather more information on specific topics.
The biggest hardware change for Apple TV is the remote control. The old version of the remote was configured with three small buttons that allow the user to perform three basic instructions. The new remote control has a microphone that activates the Siri voice search function, as well as motion sensing and touch sensor functionality to make it easier for users to check Apple TV's interface or play games.
Through the remote remote control with Siri function support, viewers will be able to find streaming TV content through speaking. In addition, Siri can also help suggest some movie or TV series content. The user can use this remote remote control directly through different instructions, such as asking "What did she say" and the like. At the same time, with the new remote remote control, users can also rewind or display subtitles while watching a TV show.
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