The name of this car is called, and Hezhong New Energy Automobile has won the production qualification of the whole vehicle. Recently, Zhejiang Hezhong New Energy Automobile Co., Ltd. held a press conference to officially release its own car brand - NETA.
Zhang Yong, president of Zhejiang Hezhong New Energy, said that it is a traditional big IP that is rare in China and has the courage to challenge the existing rules. I hope that the car will become the “trend of the future†in the automotive industry, breaking the market structure and rigid thinking.
Zhejiang Hezhong New Energy was established in October 2014 with a registered capital of 625 million yuan. A person close to Zhejiang Hezhong New Energy said that Hezhong New Energy is an investment by Wang Wen.
In addition, Zhang Yong said that getting a double license is only a formal admission ticket. Compared with traditional car companies, newly established car companies have many challenges from the factory manufacturing process to the supply chain.
And added that the newly established car companies have a good mechanism and no historical burden. This is an advantage: on the one hand, the traditional vehicle manufacturing process is long and it is difficult to stimulate employee creativity; however, the newly established car companies have a good system. No baggage and historical precipitation, can be lightly loaded from scratch, bold use of new technologies and processes, borderless innovation, no need to worry. In addition, with the rise of young consumers, as long as the product is good, the brand can be completely rebuilt.
Viewing the enterprise data shows that at the end of 2017, the legal representative of Zhejiang Hezhong New Energy was changed from Fang Yunzhou to Wang Wenxue, Wang Wenxue as the company's chairman, and Fang Yunzhou as the director and general manager.
In addition, Lhasa Zhixing Innovation Technology Co., Ltd. (Lhasa Zhixing) is a corporate legal person, accounting for 54.31% of the company's major shareholder, and the actual controller behind Lhasa Zhixing is Wang Wenxue.
In April this year, Zhejiang Hezhong New Energy's factory in Tongxiang, Zhejiang Province, was completed and auto-tested. The first phase investment was 1.156 billion yuan, and the first phase planned capacity was 80,000 units/year. It includes four complete processes for complete vehicle manufacturing in the press shop, painting shop, welding shop and assembly shop.
It is reported that the first production model of the car is an A0-class sedan, which was launched in the third quarter of this year. At present, Zhejiang Hezhong New Energy has launched the “10 Million Kilometers†road test public beta activity.
Chang Bing, vice president and general manager of the design center of Hezhong New Energy, said that the company is committed to transforming the interior space of the car into a mobile living room or mobile office that is willing to ride and realize the functions of entertainment and rest. To this end, the rear seats will be changed to “pass-upâ€, free to ride, to meet the comfort needs of long-distance travel; the number and size of the LCD screen of the center console can also be customized according to consumer needs.
At the press conference, the company's executives reviewed “One Strategic Shareholder†as one of the four major achievements when reviewing the development history of Zhejiang Hezhong New Energy in the past three years.
Although the press conference did not mention the above-mentioned strategic shareholders, but the industry and commerce information can be seen, Zhejiang Hezhong New Energy is flashing the figure of Huaxia Happiness (600340) chairman Wang Wenxue.
According to the company's data, at the end of 2017, the legal representative of Zhejiang Hezhong New Energy was changed from Fang Yunzhou to Wang Wenxue, Wang Wenxue as the company's chairman, and Fang Yunzhou as the director and general manager. At the same time, Lhasa Zhixing Innovation Technology Co., Ltd. (Lhasa Zhixing) became a corporate legal person, accounting for 54.31% of the shares, becoming the company's major shareholder. The real controller behind Lhasa Zhixing is Wang Wenxue.
Fang Yunzhou was the head of the Chery New Energy Vehicle Project and the deputy director of the Energy and New Energy Vehicle Center of Tsinghua University. He participated in the “Energy Conservation and New Energy Vehicle Industry Development Plan†and the National “12 Five 863†Plan in 2008 and 2010. Written.
With the acquisition of Wang Wenxue, Zhejiang Hezhong New Energy also ushered in more resources.
On May 10th, Hezhong New Energy signed a strategic purchase agreement with Tomato, Basu, Xiao Er Car and PonyCar. The four companies will purchase a total of 20,000 cars. Public reports show that behind the travel of Baro, PonyCar, and Tomato, there are all companies participating in Wang Wen.
Some analysts believe that behind the operation of Wang Wen Capital, or with the strategic transformation of China's happiness. At present, Huaxia Happiness has a number of new energy automobile industry bases, forming an industrial chain cluster, participating in Zhejiang Hezhong New Energy, and achieving the overall layout from the parts park to the whole vehicle. With its own volume, it is possible to rebuild new energy. Leading the automotive industry. In addition, it will also help enterprises to further acquire land and build new energy industrial parks.
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