As the LED lighting market continues to grow rapidly, the market demand for LED driver power will be further released. It is expected that the global LED driver power supply sales scale will continue to grow steadily in the next few years, and the market capacity will continue to expand until 2020. The global LED driver power supply market is expected to exceed $6 billion.
In terms of growth rate, although the growth rate of the global LED driver power supply market has slowed down in recent years, it has remained above 10%, and the growth rate is expected to remain until around 2020.
However, after years of development, the LED driver industry is also maturing. At the Gaoye LED Spring Festival in 2018, Chen Hao, director of the operation of Maoshuo Electronics, said: "The development of LED driver power has become a fairly mature industry. Especially the performance indicators pursued in the early days are no longer a problem. There is only reliability requirements. For the current LED driver industry, there is only one indicator - that is the price."
Chen Hao, Director of Moso Electronics Brand Operations
Indeed, in the face of fierce market competition, power supply manufacturers are constantly adjusting prices, and the price of finished power products has bottomed out. More unfavorable, raw material prices and labor costs continue to rise, and a small number of small-scale power companies are unable to support and fail.
Chen Hao self-deprecating, Maoshuo's main business is LED drive power, power supply is in the downstream of the LED industry chain, and the downstream industry is a relatively "hard" industry, especially in the manufacturing industry.
It is undeniable that with the development of the industry, the competition will be more intense. In this context, what strategies will Maoshuo adopt to maintain the sustainable development of the company?
According to Chen Hao, there are two main ideas for Mao Shuo: First, take the differentiated route. This market competition is not so intense, and the profit is relatively high. Secondly, Maoshuo hopes to increase the added value of power products instead of simply Sell ​​hardware products. He said that if you simply sell hardware products, companies may not be able to continue. At present, the traditional driving power supply has no way to go. The focus of Maoshuo is to highlight the added value of the power supply, in other words, to take the intelligent route.
When it comes to the intelligentization of LED drive power, it is actually the general trend of industrial development. Whether it is driving companies or lighting application companies, it is now moving towards intelligent direction. How exactly does the intelligent route go? Chen Hao said that there are two main directions: smart home and smart city.
Undoubtedly, LED lighting was originally a basic lighting, intelligently combined lighting and information, and then broke out in this direction. However, the wisdom of lighting is still "thunder and big, rain is small", and it has not been implemented. What is the cause of this situation? Chen Hao introduced:
First, the technology itself is not mature; second, the technical level is not uniform; third, the business model is not determined, the business model is actually a reflection of value, and how to balance the interests between the enterprise and the government is critical.
In fact, Maoshuo Electronics has also made a lot of efforts in the era of intelligence. With years of key technology accumulation and an innovative team that is innovative and enterprising, the intelligent LED driver power supply and control system developed by Maoshuo has covered outdoor road lighting, industrial lighting, landscape lighting, indoor commercial lighting and urban rail transit. Sub-application areas.
Chen Hao said that Maoshuo will continue to strengthen its service advantages and seize market share.
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